Comments Off on Your physical appearance will influence how viewers absorb your message. Consider wardrobe style, colors and textures to match the interview environment. Keep skirts knee-length, trouser socks high and non-glare lenses in your eye glasses.
Comments Off on Take control by managing the flow of information to benefit your brand. Create a record of the exchange by recording any on-camera interviews yourself.
Comments Off on Think like a reporter and prepare to answer any question the press may ask. Never say “no comment”. It’s short-hand for “I’m hiding something”.