Media Coaching

Remember the camera never blinks, the microphone is always open and social media spreads like wildfire!

By Hazel Geary|2021-01-28T17:05:07-05:0001.28.2021|Media Coaching, Tips|

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Make-up artists are rarely provided by news agencies, so learn how to apply camera ready make-up to look well rested and strong. This applies to the gents as well!

By Hazel Geary|2021-01-28T17:04:05-05:0001.28.2021|Media Coaching, Tips|

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Your physical appearance will influence how viewers absorb your message. Consider wardrobe style, colors and textures to match the interview environment. Keep skirts knee-length, trouser socks high and non-glare lenses in your eye glasses.

By Hazel Geary|2021-01-28T17:03:41-05:0001.28.2021|Media Coaching, Tips|

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Take control by managing the flow of information to benefit your brand. Create a record of the exchange by recording any on-camera interviews yourself.

By Hazel Geary|2021-01-28T17:03:21-05:0001.28.2021|Media Coaching, Tips|

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Bad things happen to good companies. Create a crisis communication pod within your team of 3-4 people. Make sure all are trained in how to handle a crisis. Update training every six months.

By Hazel Geary|2021-01-28T17:02:56-05:0001.28.2021|Media Coaching, Tips|

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Facing a media crisis? There are seven hard and fast rules; the first is accept responsibility and don’t hide.

By Hazel Geary|2021-01-28T17:02:35-05:0001.28.2021|Media Coaching, Tips|

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Prepare your answers in short, declarative statements no longer than 15 – 20 seconds and rehearse your delivery.

By Hazel Geary|2021-01-28T17:01:28-05:0001.28.2021|Media Coaching, Tips|

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If you are on-set with an interviewer – look at he or she. Ignore the camera. It will find you.

By Hazel Geary|2021-01-28T17:01:09-05:0001.28.2021|Media Coaching, Tips|

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If working with a teleprompter, focus on the copy in the center of the lens. Angle your body with one shoulder slightly back.

By Hazel Geary|2021-01-28T17:00:43-05:0001.28.2021|Media Coaching, Tips|

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Think like a reporter and prepare to answer any question the press may ask. Never say “no comment”. It’s short-hand for “I’m hiding something”.

By Hazel Geary|2021-01-28T17:00:19-05:0001.28.2021|Media Coaching, Tips|

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